Infographics are a great way to get the attention of people who have no attention spans anymore

A lot of information in a small package Infographics are a great way to get the attention of people who have no attention spans anymore Infographics are taking the corporate communication world by storm. As attention spans get smaller and smaller, communicators are struggling with how to present complex information in easy-to-digest formats. And a good …

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Maybe the worst approval process ever

Can you guess what this diagram describes? Is it: A) The blueprint for building a top-secret new generation of predator drones. B) The process for completely revamping a major manufacturing company’s supply chain system. C) A map for navigating Obamacare D) The approval process for an organization’s employee publication. If you answered, D, you’re right! …

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Which Facebook posts annoy you the most?

Mine is the “Schoolyard Bully Post” There are all kinds of annoying Facebook posts. And I’m sure everyone has their favorite least favorite ones. Maybe you hate the “Random Song Lyric” post. Or maybe the “Passive Aggressive Plea for Pity” posts do it for you (you know, the ones that just say something like, “Sigh.”) …

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Writing across all media

Imagine for a second that you’re a communicator at a large organization. It’s Tuesday morning, and you’re busy sketching out your plans for the next Town Hall meeting, when the phone rings. It’s the VP of Communications and she has an assignment for you: “We’re giving out this year’s Chairman’s Award,” she says. “Get …

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