From Trends
Managing the Hybrid Workforce: What will employees want and need?
A company is only as good as its culture. When a company lacks an inclusive, connected culture, productivity can suffer. Or as Peter Drucker once said: “Culture eats strategy for breakfast.” Which is a big problem these days. A survey of 127 company leaders by Gartner in June 2020 revealed that 82% of respondents will …
Hybrid workforces are here to stay. Are you and your communication strategy ready?
It’s not as simple as just ‘going back to normal.’ Covid-19 has literally reshaped how we work and the ways we work…for good. Is your communication strategy ready? A survey of 127 company leaders by Gartner in June 2020 revealed that 82% of respondents will let employees work remote for some of the time as …
Covid Reshapes IC: How to Remain Relevant with the New Normal
We had the absolute pleasure talking with Sara Jackson of Internal Comms Pro about the future of internal communications since Covid. We talked about everything under the sun – from how to stay relevant as a communicator to the new trends and pitfalls we’re seeing in internal communications. Here are some highlights: 10:35 – The …
Need a Communication Measurement Strategy? Here’s my advice …
As you know, communication measurement is what I do. One of the most popular questions I get asked from communicators is simply how do you start? I answer this question and address a few of my communication measurement insights in my interview with Kristin Frankiewicz of IABC Catalyst Magazine. Check it out and let me …
Mitt Romney was right: Corporations ARE people … and leaders and managers need to understand this now more than ever!
Cindy and I held the first two of our series of free Communicator Roundtables. The theme was a hot one . . . we have about 40 people on a wait list hoping a slot opens up in one of the next two groups happening next week. The topic under discussion was helping managers and …
A major utility takes a creative approach to safety
Communicators at PPL Electric use a children’s book format to raise awareness about safety in the home When was it written that you can’t have creative fun in Corporate Communications? Who said you can’t do cool stuff? You know, different stuff? Stuff people will actually notice? I am pretty sure a memo went out in 1953 …
Be a content provider, not a writer
This week’s Wednesday Wisdom is ripped right from the New York Times. Why? Because you can always count on them to demonstrate the latest trends in writing and communications. I’ve created a video to walk you through an example I found in the Times that shows the power of creating content vs. just writing an …
Play this game and win . . . knowledge!
People love contests. If you’re on Facebook, you know this. There are some of the dumbest quizzes in the world out there, and millions of people take them. They all say: Take this quiz to find out: What character from Game of Thrones would you be? If we can guess your real age What your …
Hold up! Energize your corporate photos in a flash
Welcome to the first installment of Motivational Monday! Every other Monday, we will offer our audience a short tip, best practice, or mini case study. Hand in hand with that, every other Wednesday, we will feature Wednesday Wisdom, another short piece of realistic advice. So you’ll get a little shot in the arm once a week! So away …
Did this headline stop you in your tracks?
We just spent a great couple of days with the communicators at a big utility company in Pennslyvania. Three two-hour, customized Zoom workshops over two days. When I build customized workshops, I ask the client to bury me in samples. For these workshops, I went through about 100 different articles, videos, leadership communications, and social …