From Engagement
How to create content that’ll (actually) engage frontline workers: my 5 golden rules
This article originally appeared on the Blink Blog. Blink provides mobile solutions for employee communications. Let’s start with the bad news: communicating with frontline workers is fundamentally hard. Why? Because… They often don’t have access to the same technologies that other employees have; They are crazy busy (and so are their managers) They often work …
Managing the Hybrid Workforce: What will employees want and need?
A company is only as good as its culture. When a company lacks an inclusive, connected culture, productivity can suffer. Or as Peter Drucker once said: “Culture eats strategy for breakfast.” Which is a big problem these days. A survey of 127 company leaders by Gartner in June 2020 revealed that 82% of respondents will …
Mitt Romney was right: Corporations ARE people … and leaders and managers need to understand this now more than ever!
Cindy and I held the first two of our series of free Communicator Roundtables. The theme was a hot one . . . we have about 40 people on a wait list hoping a slot opens up in one of the next two groups happening next week. The topic under discussion was helping managers and …
Play this game and win . . . knowledge!
People love contests. If you’re on Facebook, you know this. There are some of the dumbest quizzes in the world out there, and millions of people take them. They all say: Take this quiz to find out: What character from Game of Thrones would you be? If we can guess your real age What your …
What does ‘engagement’ really mean in the communications world?
In the communications biz, we like to throw the word “engagement” around a lot. We’re always trying to figure out if our workforce is “highly engaged,” or “somewhat engaged” or “disengaged” or some other kind of engaged. But the problem that none of the high-priced engagement consultants want to admit is, it’s really, really hard …
What is the communicator’s role in engagement?
While some companies spend thousands of dollars on useless “engagement surveys” smart communicators do their own thing to drive employee engagement This month, I’m giving a speech in Warsaw, Poland on the communicator’s role in employee engagement. And make no mistake: I believe a strategic, creative communications team do a lot to drive employee engagement. …